Scaling Addiction Recovery Support with Systems that Match the Mission
Background
For over a decade, the Ashes to Glory Foundation has helped individuals and families access life-changing addiction recovery services through Christ-centered treatment. Founded by a visionary with a deep heart for the hurting, the organization quietly grew through word-of-mouth, community trust, and sheer demand—connecting people to treatment centers and covering costs through grants and charitable funding.
What began as a grassroots operation evolved into a powerful network of hope and healing. However, as the foundation’s reach expanded, its infrastructure lagged behind. Processes were manual, reporting was fragmented, and donation tracking required excessive time and duplication.
The Challenge
While Ashes to Glory had proven need, demand, and funding, the systems in place were not built to scale. The founder's son, Brandon, joined the organization bringing a background in sales, marketing, and operational strategy. He quickly identified that in order to grow, the foundation needed a digital infrastructure capable of handling increased volume, improving efficiency, and enabling better decision-making through automation and analytics.
The Solution
Working with Solertiae, Ashes to Glory implemented a new technology stack designed for mission-aligned growth. The solution centered around Salesforce and key integrations that automated core workflows and centralized critical data:
- Salesforce CRM: Customized to manage applications, track case progress, and log donor activity—all in one place.
- Gravity Forms on Website: Integrated intake forms connected directly to Salesforce, automating the flow of incoming applications and reducing manual data entry.
- Automated Donor Management: Online donations are now tracked instantly. Offline gifts (like checks) are processed via batch entry and synced with QuickBooks, streamlining accounting and eliminating redundant work.
- Real-Time Reporting Dashboards: A “Morning Coffee Dashboard” now gives Brandon a 30-second overview of organizational health—covering applications, funding status, donation flow, and more.
Results
- Increased Capacity: Application volume has grown—driven by need, not marketing—but now the systems are equipped to handle the scale.
- Operational Efficiency: What once took hours of redundant entry across systems now takes minutes. Staff are freed up to focus on mission, not admin.
- Data-Driven Confidence: Leadership can make faster, smarter decisions with real-time visibility into operations.
- Scalable Infrastructure: The foundation can now confidently expand its team and outreach without hitting organizational “break points.”
Conclusion
Ashes to Glory Foundation always had a powerful mission and strong community impact. What they needed was infrastructure to match their momentum. With the right systems in place—built for scale, efficiency, and clarity—they are now positioned for their next chapter of growth, ready to reach even more individuals and families with hope, healing, and help.
This is a story of mission meeting systems, and a model we’re proud to hold up as an example for other grassroots organizations ready to scale with integrity and purpose.